By Beau Lotto
World-renowned neuroscientist Beau Lotto reveals the truths of human perception and devises a cognitive toolkit for how to succeed in a world of uncertainty.Perception is the foundation of human experience, but few of us understand how our own perception works. By revealing the startling truths about the brain and perception, Beau Lotto shows that the next big innovation is not a new technology: it is a new way of seeing.In his first major book, Beau Lotto draws on over a decade of pioneering research to show how our brains play tricks on us. With an innovative combination of case studies and optical- and perception-illusion exercises, DEVIATE will revolutionise the way you see the world. With this new understanding of how the brain works and its perceptive trickery, we can apply these insights to every aspect of life and work. DEVIATE is not just an engaging look into the neuroscience of thought, behaviour and creativity: it is a call to action, enlisting readers in their own journey of self-discovery.
The Ascent of Gravity
By Marcus Chown
Gravity is the weakest force in the everyday world yet it is the strongest force in the universe. It was the first force to be recognised and described yet it is the least understood. It is a 'force' that keeps your feet on the ground yet no such force actually exists.Gravity, to steal the words of Winston Churchill, is 'a riddle, wrapped in a mystery, inside an enigma'. And penetrating that enigma promises to answer the biggest questions in science: what is space? What is time? What is the universe? And where did it all come from?Award-winning writer Marcus Chown takes us on an unforgettable journey from the recognition of the 'force' of gravity in 1666 to the discovery of gravitational waves in 2015. And, as we stand on the brink of a seismic revolution in our worldview, he brings us up to speed on the greatest challenge ever to confront physics.
The Telomere Effect
By Elizabeth Blackburn, Elissa Epel
Have you ever wondered why some sixty-year-olds look and feel like forty-year-olds, and why some forty-year-olds look and feel like sixty-year-olds? More importantly - can you choose which outcome will happen to you? Written by Nobel Prize winner Elizabeth Blackburn and health psychologist Elissa Epel, The Telomere Effect reveals the ground-breaking science at the heart of ageing - and what you can do to help reverse it.While many factors contribute to ageing and illness, Elizabeth and Elissa's award-winning research has revealed that the length of our telomeres - the part of our chromosomes which determine how fast our cells age and die - can have a direct effect on how quickly or slowly we age. In this pioneering book, discover for the first time the many simple changes you can make to your diet, sleep and mental wellbeing to look after your telomeres. From which foods to eat, types of exercise to practise, various mind tricks to prevent stress - and how to shield your children from developing shorter telomeres from conception through to adolescence - start protecting your telomeres and your youth today.
A Monstrous Commotion
By Gareth Williams
The Loch Ness Monster: a creature that should have died out with the dinosaurs, or a legend built on hoaxes and wishful thinking?Sir Peter Scott, internationally renowned naturalist and president of the World Wildlife Fund, was convinced that the Monster existed. So were senior scientists at London's Natural History Museum and Chicago University; they lost their jobs because they refused to renounce their belief in the creature. For decades, the scientific establishment was determined to quash attempts to investigate Loch Ness - until Nature, the world's greatest research journal, published an article by Peter Scott featuring underwater photographs of the Monster. Drawing extensively on new material, Gareth Williams takes a wholly original look at what really happened in Loch Ness. A Monstrous Commotion tells the story as never before: a gripping saga populated by colourful characters who do extraordinary things in pursuit of one of evolution's wildest cards.Meticulously researched and dazzlingly written, this book will appeal to anyone fascinated by nature and its mysteries - and to everyone who enjoys a beautifully crafted detective story with a strong cast of heroes and villains, plenty of twists and an unexpected ending.
A Brief History of Everyone Who Ever Lived
By Adam Rutherford
This is a story about you.It is the history of who you are and how you came to be. It is unique to you, as it is to each of the 100 billion modern humans who have ever drawn breath. But it is also our collective story, because in every one of our genomes we each carry the history of our species - births, deaths, disease, war, famine, migration and a lot of sex. Since scientists first read the human genome in 2001 it has been subject to all sorts of claims, counterclaims and myths. In fact, as Adam Rutherford explains, our genomes should be read not as instruction manuals, but as epic poems. DNA determines far less than we have been led to believe about us as individuals, but vastly more about us as a species. In this captivating journey through the expanding landscape of genetics, Adam Rutherford reveals what our genes now tell us about history, and what history tells us about our genes. From Neanderthals to murder, from redheads to race, dead kings to plague, evolution to epigenetics, this is a demystifying and illuminating new portrait of who we are and how we came to be.
The Nature of Sex
By Dr Carin Bondar
Thought about sex today? Of course you have! It's about the most natural thing any animal can do. But have you ever wondered how human sex compares to that of other beasts? It's far from merely inserting part A into slot B. The sex lives of our animal cousins are fiendishly difficult, infinitely varied and often violent. They involve razor-sharp penises, murderous cannibals and chemical warfare in an epic battle between the sexes.Join renowned biologist Dr Carin Bondar on a fascinating journey from puberty to old age across the entire animal kingdom - it will forever change your idle daydreams about the nature of sex.
The Diet Myth
By Tim Spector
Why do most diets fail? Why does one person eat a certain meal and gain weight, while another eating the same meal loses pounds? Why, despite all the advice about what to eat, are we all still getting fatter?The answers are much more surprising - and fascinating - than we've been led to believe. The key to health and weight loss lies not in the latest fad diet, nor even in the simple mantra of 'eat less, exercise more', but in the microbes already inside us. Drawing on the latest science and his own pioneering research, Professor Tim Spector demystifies the common misconceptions about fat, calories, vitamins and nutrients. Only by understanding what makes our own personal microbes tick can we overcome the confusion of modern nutrition, and achieve a healthy gut and a healthy body.
Journey to the Centre of the Earth
By David Whitehouse
The journey to the centre of the earth is a voyage like no other we can imagine.Over 3,000 km below the earth's surface an extraordinary inner world the size of Mars awaits us.Dive through the molten iron of the outer core and eventually you will reach a solid sphere - an iron-clad world held within a metal sea and unattached to anything above.At the earth's core is the history of our planet written in temperature and pressure, crystals and minerals . . . Our planet appears tranquil from outer space. And yet the arcs of volcanoes, the earthquake zones and the auroral glow rippling above our heads are testimony to something remarkable happening inside . . .For thousands of years these phenomena were explained in legend and myth. Only in recent times has the brave new science of seismology emerged. One hundred and fifty years after the extraordinary, imaginative feat of Jules Verne's JOURNEY TO THE CENTRE OF THE EARTH, David Whitehouse embarks on a voyage of scientific discovery into the heart of our world.
Why Does Asparagus Make Your Wee Smell?
By Andy Brunning
Why does cooking bacon smell so good? Can cheese really give you bad dreams? Why do onions make you cry? Find out the answers in this illustrated compendium of amazing and easy-to-understand chemistry. Featuring 58 different questions, you will discover all sorts of wonderful science that affects us on daily basis. Andy Brunning opens up the chemical world behind the sensations we experience through food and drink - popping candy, hangovers, spicy chillies and many more. Exploring the aromas, flavours and bodily reactions with beautiful infographics and explanations, WHY DOES ASPARAGUS MAKE YOUR WEE SMELL? is guaranteed to satisfy curious minds. And did you know that nutmeg can make you hallucinate? Prepare to be astounded by chemical breakdown like never before.
The Burning Answer
By Keith Barnham
Our civilisation stands on the brink of catastrophe. Our thirst for energy has led to threats from global warming, nuclear disaster and conflict in oil-rich countries. We are running out of options.Solar power, Keith Barnham argues, is the answer. In this eye-opening book, he shows how a solar revolution is developing based on one of Einstein's lesser known discoveries, one that gave us laptop computers and mobile phones. An accessible guide to renewable technology and a hard-hitting critique of the arguments of solar sceptics, The Burning Answer outlines a future in which the fuel for electric cars will be generated on our rooftops. It is, above all, an impassioned call to arms to join the solar revolution before it's too late.
The Human Brain
By Susan Greenfield
Locked away remote from the rest of the body in its own custom-built casing of skull bone, with no intrinsic moving parts, the human brain remains a tantalising mystery. But now, more than ever before, we have the expertise to tackle this mystery - the last 20 years have seen astounding progress in brain research. Susan Greenfield begins by exploring the roles of different regions of the brain. She then switches to the opposite direction and examines how certain functions, such as movement and vision, are accommodated in the brain. She describes how a brain is made from a single fertilized egg, and the fate of the brain is traced through life as we see how it constantly changes as a result of experience to provide the essence of a unique individual.
River Out of Eden
By Richard Dawkins, Richard Dawkins
The No.1 SUNDAY TIMES bestseller. A fascinating explanation of how evolution works, from bestselling author of THE GOD DELUSION, Richard Dawkins.The river of Dawkins's title is a river of DNA, flowing through time from the beginning of life on earth to the present - and onwards. Dawkins explains that DNA must be thought of as the most sophisticated information system imaginable: 'Life is just bytes and bytes of information,' he writes. Using this perspective, he describes the mechanisms by which evolution has taken place, gradually but inexorably, over a period of three thousand million years. It is the story of how evolution happens, rather than a narrative of what has actually happened in evolution. He discusses current views on the process of human evolution, including the idea that we all trace back to a comparatively recent African 'Eve', and speculates that the 'information explosion' that was unleashed on Earth when DNA came into being has almost certainly happened in other places in the universe.
By Tim Spector
Professor Tim Spector reveals the astonishing new science that is changing everything we thought we knew about genes and identity. 'Lucid, surprising and with a very human face. It brings epigenetics alive ... a great read!' Michael MosleySince the discovery of DNA, scientists have believed that genes are fixed entities that cannot be changed by environment - we inherit them, pass them on to our children and take them with us when we die.Professor Tim Spector reveals how the latest genetic research and his own pioneering studies on epigenetics are rewriting everything we thought we knew about genes, identity and evolution. Conceptually, he explains, our genes are not fixed entities but more like plastic, able to change shape and evolve, and these changes can be passed on to future generations.Tim Spector's dazzling guide to the hidden world of our genes reveals the complex role they play in shaping our identities, and will make you think again about everything from sexuality to religion, cancer to autism, politics to pubic hair, clones to bacteria, and what it is that makes us all so unique and quintessentially human.